Category: Marketing

May 12, 2022

An Adman On Marketing Books And Books Stores

Terry O’Reilly worked in advertising for most of his career of 30+ years. For the last bunch of years he’s had a program / podcast series on CBC Radio about advertising and marketing. Actually more than one iteration of that. The current program is Under The Influence and it is in its 11st season. The podcast for May 5, 2022 is ‘Confessions of a Book […]

October 22, 2021

Another Marketing Channel

Do you really want your book to get to the widest possible audience of readers? One more way to do that . . .